Crayola has inspired artistic creativity in children for more than 100 years – since the first box of Crayola crayons rolled off the assembly line in 1903. The company began when cousins Edwin Binney and C. Harold Smith took over Edwin’s father’s pigment business and noticed a need for safe, high quality, affordable wax crayons. Since then, the Crayola brand has grown into a portfolio of innovative art tools, crafting activities, and creative toys that give kids the power to express all that inspires them as they explore, discover, play, pretend, and dream. Now your favourite Crayola bath time fun pals are available in high quality bath and body products. Available from leading retailers.